Local Search Marketing Experts
Local search is any search aimed at finding something within a specific geographic area with the intention of making a transaction offline. Anything that you would traditionally look for in the printed yellow pages becomes a local search when it is conducted online. We live in a digital world gone are the days where paper and print was the best means of advertising. Today companies that want to successfully market their products or services locally must claim their spot on local listings through the use of search engines such as google.
Local search marketing is a critical aspect of search engine optimization for retail stores doctors restaurants hotels and more. Optimize your online marketing strategy to focus on attracting local buyers because 70% of searchers are seeking local products or services. And if you’re right where your customers are at the right moment with the right solution you win big. You can spend all the money in the world on advertising but if your company is not found in local search results once the client is looking for your product or service then you are missing out on a lot of potential business leads.
A Local SEO System That Works!
ANALYZE
All SEO projects begin with a deep analysis of your business and your competition. We use tools and historical data to compile as much data as we can to put together a custom strategy that works for your specific business needs.
OPTIMIZE
Once we have analyzed enough data we get work on your on-page optimization doing things like meta optimization and code optimization. This stage ensures that your webpage is attractive to web crawlers and responsive to visitors.
DEVELOP
Before we can get out there and promote your domain we will need to develop quality content that is both useful and relevant to your target market. This includes the development of quality webpages and inbound marketing content.
PROMOTE
At this stage we are ready to promote your website to search engines using many tactics which include link building, link baiting, sharing, inbound marketing, social media, directory submissions etc. This stage is where the results really kick in.
Local SEO Strategies That Get Results!
Competitor Audits
All local search marketing services begin with a deep analysis of your website as well as your competitors. After taking time to analyze and understand your local market we will create a strategy that works toward your goals.
Link Development
Links demonstrate a site’s popularity and this is still true for local search. If a lot of another local websites are pointing to your domain it means that there is quality local information on your website that should be rewarded with high rankings.
Local Listing Verification
Google rewards companies that have can verify their business listings. A listings that has been claimed and verified is much more valuable and will be given priority over other listings which have not been claimed. We will make sure that your business gets the credibility it deserves.
Eliminate Duplicate Listings
Search engines consider duplicate listings to be spammy and will not reward any of these sites. In the past these tactics may have worked however today’s web crawlers are much smarter and we can remove these duplicate listings.
Review Management
Local review sites like yelp are becoming more popular everyday. These sites have the potential to build your credibility or ruin your reputation both in the eyes of your local market as well as search engines. Prop management of these review sites is important for local SEO.
Local Directory Linking
Links demonstrate a site’s popularity and links from local directories demonstrate a website’s local popularity to search engines. We submit your business to multiple local directories so web crawlers know who’s boss in your area or region.
Code Optimization
Some websites are constructed using too much code. Too much unnecessary coding will slow down the loading time of your webpage and cause responsive issues for users. Web crawlers hate his and we make sure your code is clean and optimized.
Copywriting
Part of having a well optimized website is having quality content which is relevant to readers and is related to the keywords you are targeting. We specialize in creating quality written content that is keyword dense and optimized.
White Hat Tactics
Gone are the days when webmasters could get away with shady methods of optimization. Search engines have gotten wiser and these old black hat techniques will only hurt your rankings. We only use white hat tactics which will never hurt your rankings.
Local Tracking
We create advanced local search segments inside your analytics account so that we can easily isolate and measure the quality and quantity of the local search traffic you receive. This allows us to evaluate each local traffic source.
Invest in Your Local Presence
For some businesses all search is local search because they only conduct business within a specific region. It may not be important whether you’re website listings come up in other regions as you do not conduct business in the area. Our local search optimization services utilizes different strategies to optimize a website’s presence is a specific region or city. We will work closely with you to ensure you meet your goals whether you are focusing on a small regional geographic target area or a national area. Local search optimization helps search engines to more effectively provide customers with truly relevant content which is close to home.
If you operate a business that caters towards a specific region then the local search optimization services we provide are essential for your company’s success. Our local search optimization strategies utilize several different platforms to maximize your local exposure.We will customize each project to focus towards a specific area or region. All the efforts we put forth in your local search marketing campaign will focus on topics and keywords specific to the interests and behaviors of your businesses local audience. So lets work together to make sure your local search presence is better than that of your competition.
